Category Archives: Vision and Goals for Your Business

September 2017 Newsletter – Why So Many Companies’ Strategy Fail

Why So Many Companies’ Strategy Fail

I recently was reviewing two studies, one by McKinsey & Co. and the other by Harvard Business School that found 90% of organization’s strategies that fail do so because of lack of execution. What they discovered is that most of companies they examined had a practical and achievable strategy for their business, they just did not execute their game plan in a logical, systematic way.

The “Busyness” Method of Execution

From one standpoint, execution is easy; you just do it (whatever “it” is). However, there are two different types or methods of “execution.” The first is to just get busy doing various activities. I call this the “busyness” method. The activities engaged in the busyness method may or may not be productive activities. The thought pattern in this approach is that – activity equals progress. The underlying problem with the busyness method is most of its activities are tactical actions, that are not necessarily tied to the Strategic plan.

Just like the statement in Alice in Wonderland, “The hurrier I go, the behinder I get,” the busyness method can lead to activity for the sake of activity. Its mantra is “just get busy doing something.”

In the absolute, the busyness execution approach can lead to operating in the envelope of the ill-fated “tyranny of the urgent”, where an organization spends so much of its time in crisis management that it loses sight of the big picture of what it should be trying to accomplish and thereby sees little or no progress toward its long-term goals. The business then starts to operate primarily in a reactive mode with the concept of planning being nothing more than the solution to today’s “crisis du jour.”

The bottom line of the busyness approach to execution is that it is an un-structured method that does not fully utilize systems intentionally tied to the company’ overall Strategic plan.

Structured Execution

The second approach to execution, is what I call “Structured Execution”. The key to Structured Execution is that it is an intentional method of executing systems in a disciplined manner. There are three key factors to Structured Execution:

  1. Intentionality – The execution does not take place haphazardly but there is a definite train of thought behind each action. The visible execution is a result of an overall game plan that has been laid out clearly behind the scenes.
  2. Systems –Structured Systems have been developed, implemented, and monitored so that correct actions take place on a consistent basis. Actions are not left up to the individual Small Business Planning in Atlanta, Georgiato do as they see fit, but the steps that a person or team will take to accomplish a given task have been identified beforehand and optimized to get the desired outcome on a predictable basis.
  3. Discipline – A disciplined atmosphere exists throughout the company to ensure optimized systems are in place that are followed explicitly and adherence to the systems is rewarded, and deviation from the systems is penalized. The discipline to adhere to the systems in place is not mindless, but is an acknowledgment that the best systems are being used to produce the desired results. However, it is understood these systems are reviewed regularly with an eye to whether the systems can be improved.

The Five Steps of Structured Execution

There are 5 sequential steps to having a Structured Execution Plan that is intentional, systematic, and disciplined:

  1. Systems – Development of Systems that encompass both your overall plans and detailed processes which are blueprints for how you want to operate your business. No two Small Business Planning in Atlanta, Georgiacompanies would have the exact same Systems because they are unique to each organization.
  2. Personnel – Determination of the people you will require to execute your Systems. This involves ensuring you have the correct personnel in place and they are properly trained.
  3. Metrics – These are measurements to determine whether your processes are working correctly or not. This step is necessary because if you do not measure something, there is no way to determine how well you are executing or managing it, nor what you can do to improve your systems.
  4. Quality Loops – These are mechanisms that ensure that if a system or process stops functioning properly the individual or team that is executing the process can self-correct without management needing to get involved. Quality Loops also involve process redefinition that can be used if something has changed in your business’ overall environment which necessitates a redesign of the entire process.
  5. Incentives – These are financial and non-financial rewards to the business owner, leader, employee, or supplier for adhering to the process and executing it correctly. Incentives are necessary to reinforce the performance that in the end leads to your company achieving its strategy.

Why is proper execution an absolute must in any organization? The same McKinsey & Co. and Harvard Business School studies showed on average 55% to 70% of a business’ success is tied directly to proper Execution.

If you would like assistance with executing your organization’s strategy in a structured, systematic way so that you achieve the goals for your company, please contact us using the below information.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy™ and FastTrak Innovation Program™ methodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220                                             

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

August 2017 Newsletter – How to Properly Retreat in Your Business

How to Properly Retreat in Your Business

Recently I was watching a TV Documentary on the United States Revolutionary War, and it discussed the fact that in a key battle the Colonists retreated from the initial fight, which in turn allowed them to re-group, attack again and win a key victory. Retreats can be part of an overall strategy that can lead to triumph. Just as great military leaders know how to properly use retreats, so can business and organization leaders.

I feel very strongly business owners and leaders need periodic planning retreat times for three reasons.

First, you need time to evaluate what is happening in your business, both at the macro and micro levels. This includes taking time to gauge how you are doing in achieving your goals and objectives, including evaluating how you are doing financially.

Second, you need these “tree” type evaluations to open your mind to big picture and “forest” type questions like “What is the Vision for my business?”, “Is my current Strategy appropriate?” and “What is the direction for my business?”

Third, these questions lead to global questions like, “What is the dream for my business?” “Where do I want to take my business?” “How can I improve my customer’s experience?” Clearly, these questions and many other questions like them should be considered. To reflect on these topics requires specific time spent away from your work location in contemplation of these issues and topics.

Planning Retreats

Leaders of larger companies realize that they need formal time for them and their “management team” to specifically work on planning for their business. However, if you have a Small Business Planning in Atlanta, GAsmaller business you may be wondering if you really need this type of time for evaluating, assessing, and planning.

I have found that periodic planning retreat away from your business location is extremely important for both smaller and larger companies. The two things you want to accomplish in these retreats are:

  • Contemplate specifics related to your business. For instance, consider market factors, customer status, and your employee situation. Evaluate how your business is doing now and what should be done in the future in these areas.
  • Consider issues driven by what you want to do with your life–personal goals, what is important to you, what brings you pleasure and enjoyment, succession planning, your financial situation, etc. This requires the consideration of what you want to do with your life and how your business fits into your overall desires and plan for your life.

Group Business Management Team Retreats

Businesses are a team effort and if your business is of any size, you are going to require a team of people to achieve the Vision for your business – therefore getting your entire team on the same page and working together is paramount. This requires your management team to meet periodically for group retreats. Areas of focus during the retreats should include:

  • Consideration of market factors
  • The conditions of your customer universe
  • Marketing and sales results
  • Operations
  • Financial results
  • Issues involving your employee situation

The principal things that take place during these meetings are

  • An assessment of the current state of your business
  • Evaluation of various possible courses of action
  • Deciding on a go-forward game plan

Two additional things should take place during group business management retreats that do not necessarily take place during your individual planning retreats, which are:

  1. A celebration of the successes of your business since the previous group business management retreat. This is a key activity since one of your chief responsibilities as the leader is to rally and encourage your employees, and that starts with your management team!
  2. Plan some fun and relaxation time into each retreat. This may be a game of golf, a trip to an amusement park, a massage therapist coming in, or an upscale, relaxed dinner. Keep in mind that you should do things to make the event something that everyone looks forward to as compared to dreading the next grueling, 10-hour-days, stressful planning “retreat.”

Retreat Location

Small Business PlanningHaving had the benefit of peering inside many companies I feel a main ingredient of having a successful and rewarding group planning retreat is the meeting should take place away from your work location.

Whenever comprehensive planning sessions take place at your regular work location three problems occur:

  • The participants have a difficult time disconnecting from the urgent work that is just waiting for them on the other side of the wall
  • Interruptions occur because employees break into the meeting with “things that just could not wait”, which in turn causes the entire planning process to be less than optimal
  • The participants, for some mysterious reason, end up being limited in their thinking and they wind up not thinking “outside of the box”

Meeting Frequency

I recommend that twice a year, generally for two or three days, you as an owner and other key persons who are ultimately going to determine the destiny of your business go away for a group planning retreat. If you have a larger business it may take longer than two or three days and while having your individual planning retreat over a weekend may personally work well for you, your management team may consider it an incursion into their personal time so these planning events should take place during the normal work week.

Retreat Agenda

I recommend about a month before the planning retreat, the preparation of a detailed agenda. You want to do this beforehand to make sure you have not missed any items on the agenda and to mentally plan for issues and discussions that most likely will occur. When all the above ingredients are combined, you will obtain a refreshed, re-focused and re-energized management team that will in turn achieve the goals for your organization.

If you need assistance with properly using planning retreats to recharge you and your management team for realizing greater revenue and profits, please contact us using the below information so we can show you to “retreat” to move forward.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy™ and FastTrak Innovation Program™ methodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220                                             

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

June 2017 Newsletter – How to Keep Your Key Employees

How to Keep Your Key Employees

People leave bosses, not companies! And that is true.

An employee’s relationship with their immediate manager is paramount because a Gallup study showed about 50% of employees leave their company as a result of the lack of rapport with their bosses.

Also, research by Accenture showed an 80% correlation between employee engagement and a person’s connection with their immediate manager. Indeed, an employee’s most important relationship at work is with their direct boss. A crucial factor in creating engaged employees is their relationship with their supervisor. People may join organizations, but a chief reason they stay is their manager.

This is a statement that almost every single one of us has heard at some point during our careers, in fact, it might even be something that we have said ourselves.

What Employees Are Looking For

Staff are motivated when they work for a manager they like and respect and who is engaged with them.Small Business Planning in Atlanta, Georgia

By the way, when I use the term “managers,” I am referring to anyone in your company who supervises personnel – from the lowest level up to the top of your organization.

Effective and engaged supervisors are at the core of a successful organization. They facilitate and empower their staff, treat them with appreciation and respect, provide developmental opportunities, and reward them for their achievements.

Engaged managers provide clarity for what is expected from each of their staff, including feedback and coaching, while treating them as individuals. They also handle them fairly by not playing favorites, while showing concern for their personal well-being. It is also key that they design workflows that are organized efficiently and effectively for their personnel.

This relationship includes providing mental and emotional support while communicating the connection between what staff do on a day by day basis and the big picture of what the organization is all about. Thus, an emotionally intelligent manager can motivate their personnel and get them to work as a team to accomplish the goals at hand.

Things Managers Do That Drive Employees Away

  1. They don’t listen when their team members share their thoughts and opinions.
  2. They unnecessarily intrude in their employee’s personal time with emails and phone calls.
  3. They expect big results on important tasks or projects, but they nick-pick on minor things or errors.
  4. In customer disputes or departmental conflicts, they don’t stand up for their personnel, which undermines confidence in the manager.
  5. They are dishonest to their employees and try to manipulate them.
  6. They don’t offer enough congratulations and high-fives for jobs well done – so work is not fun.
  7. They have two standards, one for themselves and a higher one for their employees.

What an Effective Manager Looks Like

Small Business Planning in Atlanta, GAHaving effective managers is like preparing a dish using ordinary ingredients and then immersing those ingredients in a marinade that will transform them into something extraordinary. The results are even better if you start with great employees, you can create a world class work force. The bottom line is great bosses can motivate, lead, and manage their personnel so that they are able to achieve the company’s Vision.

Highly effective supervisors bring out the best in employees. Conversely, ineffective managers can retard the productivity, contentment, and the stability of your workforce. Some of us have worked for a great boss, someone for whom you would break through a concrete wall just to please. Many of us have also had bad bosses, ones for whom you wanted to do nothing at all because of how they made you angry. What is the benefit of having effective managers? You will be able to achieve the Vision for your organization – and that is huge!

Great Managers Know Their Personnel

A successful manager turns an employee’s talent into demonstrated performance. For a supervisor to achieve this, they must first find out the unique things about each of their employees and then capitalize on these attributes.

To be a great boss you must know your personnel and how they are wired. The use of various personnel tests can be very beneficial in trying to understand and properly oversee your personnel.

To be an effective manager you need to know each employee’s:

  1. Strengths and weaknesses
  2. Motivators
  3. Style of learning (analyzing, doing, or watching)
  4. Preference for receiving recognition (be honored by boss, be honored by fellow employees, honored by customers, awards, certificates).

Attributes of an Effective Manager

Even though effective managers are key to an organization possessing engaged employees who will carry the company forward, frequently there is a lack of training provided to Small Business Planning in Atlanta, GAsupervisors to develop these attributes. Many companies just assume when a person is given the role of a manager they suddenly are endowed the skill set that makes them a great supervisor.

However, both initial and ongoing training needs to be provided to enable bosses to bring out the best in their team. To assist you with the development of your managers listed below are some of key attributes of an effective supervisor we have developed from working with many clients in the past. You can use this list as a quick checklist to see how your managers are doing:

An Effective Manager:

  1. Is loyal to the business, clearly communicates the business’ vision, management’s decisions, and goals of a task
  2. Is able to motivate employees
  3. Creates a team environment that is safe and free from politics
  4. Has sufficient knowledge of the area they manage
  5. Has earned respect of their employees and is respectful of others
  6. Demonstrates leadership to employees, is able to implement changes, and leads by example
  7. Manages in a positive and supportive manner
  8. Makes their employees feel appreciated and valued, recognizes employees for their contributions, and is a “cheerleader” for the personnel under their supervision
  9. Empathizes easily with others – by habit they can put themselves in the other person’s shoes
  10. Is decisive and makes clear-thinking personnel decisions
  11. Treats all employees in a fair and compassionate manner and does not let personnel problems persist
  12. Is a good listener, tries to understand what their employees are saying, and acts upon the input that they receive
  13. Can delegate activities to others
  14. Possesses good people skills and is approachable
  15. Is an effective communicator either by writing or verbally or both
  16. Is proactive, adaptable, and flexible
  17. Is results- and goal-oriented and delivers what they promise to deliver
  18. Is organized, reliable, and is a good time manager
  19. Provides opportunities for growth for their employees
  20. Displays high integrity
  21. Is a positive role model and mentors other people

If you need assistance in developing a program to create fully engaged and productive employees as a result of having effectual managers, please contact us using the below information so we can show you how to truly turn your employees into your greatest asset.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy™ and FastTrak Innovation Program™ methodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220                                             

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

March 2017 Newsletter – 5 Steps to Beating Your Competition Through Branding

5 Steps to Beating Your Competition Through Branding

Do you want to generate ever increasing profits in your business? Would you like to separate your business from its competition and eliminate comparison shopping? Wouldn’t it be great to have instant name recognition for your business?

You can obtain all of the above and more by developing a powerful and attractive brand for your business!

The Importance of Branding

The textbook definition of a brand is the name or symbol used to identify and distinguish a specific product or business. A brand is the overall image or Small Business Planning in Atlanta, Georgiavalue statement you are trying to create in the market for your product or business.

But, why is having a brand image important?

Developing and communicating a brand reduces the perceived risk to your customer of making a purchase decision. With a strong brand identity, your customer feels that your product or business has a known identity, thereby reducing the uncertainty and risk they face compared to purchasing another product.

We see the substantiation of strong brands in the 2016 study by Brandz of the Top 100 Most Valuable Global Brands. Some of the top brands were Google, Apple, Microsoft, AT&T, Facebook and VISA and as a result they are able to dominate their respective marketplaces and achieve the aforementioned results.

The Results of Branding

As companies focus on developing their brand identities one can see the results right in front of them, particularly when they incorporate an impactful and memorable tagline into their brand.

For instance, Arby’s restaurants has developed “We have the meats” into great name recognition. The Sandals Resorts brand of “luxury included” communicates that it provides serene blue water, white sand and casual fun in the sun. Lastly, regional fast-food chain Zaxby’s has developed the brand of a having fast-food experience that is cut above other fast-food chains with great food images in their commercials and the tagline that their food is “indescribably good”.

How would your life be different if you could charge a premium for your product (I will use the term “product” to include services in this article)? Additionally, people want to work for an organization that is going places so what would it be like to have employees jump at the opportunity to work for your business?

The Benefit of Successful Branding

Small Business Planning in Atlanta, GeorgiaYour brand (defined as “the name used to identify and distinguish a specific product or business”) starts with psychological connection to your market and continues on to the actual experience that a customer has with your product or business.

The psychological brand identification is created in the mind of your target audience by your marketing program; its intention is to create the expectations in your customer’s mind that your product’s quality surpasses or is better suited for their needs than that of your competitors’. The experiential aspect includes the combination of all interactions with your business or its product. This is what is known as their “brand experience.”

The Power of Branding

Having a recognized brand is one of the most beneficial and powerful elements in your marketing plan providing unique marketing opportunities to your business and your product.

The power of branding is that it sets an expectation in the mind of your customer of what they will experience with your product or business.

A brand is the overall image or value statement you are trying to create in the marketplace for your product or business. It is what you want to be known for. Your brand should be what you are famous for; such as having the best hamburger in town or phenomenal customer service.

If this expected experience becomes a known commodity in the marketplace you will be able to catapult your product or company ahead of your competition. The ultimate level in branding is that you are perceived as the only one that does what you do, thus eliminating all of your competition.

Branding is for Organizations of All Sizes

Bear in mind that you don’t have to be a big business to develop a brand. Branding is available to any business – it is just the size of brand area that Small Business Planning in Atlanta, Georgiachanges. The scope of your brand could be your city, county, region, state, section of a country, the entire country, or worldwide.

Let me share three local brand success stories in the North Atlanta area where I live.

  • Alpine Bakery developed a reputation for exquisite desserts, expanded to a much larger location, and started a companion, co-located restaurant, while still supplying desserts to various other restaurants.
  • A local restaurant developed the image of an upscale diner with a very impressive menu, desserts to “die for,” and a unique logo to establish a string of diners – Diner at North Point, the Diner at Sugar Hill, etc.
  • Reliable Heating & Air used its great reputation, marketing savvy, and brand message to expand into plumbing, electrical and home performance, all branded with the “Reliable” name.

Five Steps to Developing Your Brand

There are five steps to fully developing a brand:

  1. Determine your intended brand identity
  2. Validate your brand identity by asking questions of your prospects and customers such as:
    1. What do they think when they hear about or see your business or product brand?
    2. How do they describe your business or product brand to others?
  3. Fully develop your branding by making changes to your brand based upon step 2.
  4. Determine how you want to communicate your brand to your target audience.
  5. Implement the marketing and promotion of your brand throughout all of your marketing materials and efforts.

Begin today to build your brand recognition by analyzing your business’ strengths and weaknesses and the message you are currently communicating to your market. Then make the necessary changes so that your target audience has a positive brand image of your business firmly etched in their mind.

In this way, you will create a business that can charge a premium for its products, grow its profits, differentiate itself from its competition, gain instant name recognition, and attract good employees. Who knows? You may grow your brand reach to your county, state, country or the world in a few short years.

If you need assistance with fully developing your Brand Image, please contact us using the below information so we can show you how beat your competition and separate your business from the rest of the pact via your Brand Strategy.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy™ and FastTrak Innovation Program™ methodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220                                             

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

January 2017 Newsletter – The 5 Essentials for Achieving the Goals for Your Company

The 5 Essentials for Achieving the Goals for Your Company

Recently I was talking with a company President and they shared that 2016 had been a record year for them in terms of Revenue and Profits and that things had really come together for them in 2016. But they went on to express their concern for breaking those numbers in 2017.

As I reflected on their concern I realized the more basic question is, what is the necessary ingredient in a company to cause leadership, management and staff to keep trudging up the hill to bigger and greater achievements year after year?

My experience is that this one ingredient is having a “compelling” Vision for where you want to take your company.

However, in some organizations developing or having a Vision, is just something to “check off the list”. It can just be a “yep we did that” thing versus developing and operating based upon having a “compelling” Vision that engages and motivates your entire company on a daily basis.

Definition of a “Compelling” Vision

Let’s break this concept of a compelling Vision into its two components. First the Vision portion:Small Business Planning in Atlanta, Georgia

Vision is the direction or destination of where you want to take your organization. In other words, what does a successful and thriving business looks like to you? This is cannot be a pie-in-the-sky Vision, but a concrete, specific, and detailed description of what you want your company to look like.

Second, “compelling” means that your Vision is so attractive, captivating, and engaging that people are drawn to it.

For instance, Google’s overall Vision is to “organize the world’s information,” and the results of this it can be easily seen in the many game-changing products they have introduced. Likewise, because of their compelling Vision, Google is one of top businesses with regards to employee productivity, and it is one of the most desirable companies for which to work.

There are five audiences for your Vision. A “compelling” Vision for your organization should impact each of these audiences in the following ways. It should be:

  • Crucial to Customers
  • Essential to Employees
  • An Outstanding Opportunity to Owners and Investors
  • Significant to Suppliers
  • Supportive to Society

Crucial to Customers

Small Business Planning in Atlanta, GeorgiaYour customer must feel that by dealing with your business they will increase their likelihood of success. Your Vision statement must clearly and unequivocally state the “win” they will receive by dealing with you and by being your customer. They must see that not only are you useful to them, but also that:

  • Your product/service is better at meeting their perceived need then your competitor’s product/service
  • They can trust you to deal with them in a desirable manner
  • The value that they will pay you for your product/service is worth the resulting benefit

The words, word pictures, and images from your Vision Statement of how your business will fulfill a customer’s perceived needs is the most important part of any organizations’ Vision.

Most of us have heard that word-of-mouth advertising is the most effective form of advertising for any business. In order for a customer/client to be an advocate for your business they have to feel that they have entered into an ongoing “win/win” relationship with your organization.

A customer recommending you is much more powerful than you trying to sell yourself to the potential customer— because unlike you, your advocate has less to gain from the experience. You can only create customer-advocates by identifying their needs, exceeding their expectations, and in this process delivering something that they consider to be very good value – which should be part of your compelling Vision.

Essential to Employees

Because a company needs employees to survive and grow, and employees need a business by which to be employed, there is mutually beneficial relationship between your organization and your employees.

Your employees’ engagement in your organization manifests itself in two ways. First, your employee must feel that by working for your company they are a partner with you in serving your customers. Therefore, it is necessary to cast a compelling Vision to your employees so they feel that they are part of something bigger than themselves.

Second, employees want to know you are taking care of them, giving them a fair deal, and in essence providing a “win” employment experience for them. Employees want to feel valued and be a partner with the organization’s “management” in fulfilling its Vision.

Consequently, your Vision statement must plainly and explicitly communicate what the “win” is for your employees. They must see how you plan to take care of them and meet their needs. If both of the areas are properly addressed and included in your Vision statement, then your employees will go the second and third mile for you and your customers.

An Outstanding Opportunity to Owners and Investors

Your company may start with you as the only investor but at some point you may need additional capital. Your Vision and consequently your Vision Statement must Small Business Planning in Atlanta, Georgiaentice people to invest.

Additionally, sometime down the road you may want to sell your company. Your Vision Statement should be compelling to potential future owners and investors.

Alternatively, if you are a publically traded company, your Vision should attract people and organizations to purchase your stock. Likewise, with a Not-for-Profit entity – its Vision needs to attract donors.

Keep in mind that part of the attraction of an investor to your organization is how Crucial to Customers and Essential to Employees is your Vision. So the first two ingredients of a compelling Vision have multiple roles.

Significant to Suppliers

An organization cannot exist without suppliers (vendors). Suppliers, in turn, need to have customers for their company to stay alive. Therefore, except in the case where a supplier is so large that you as their customer are insignificant to their revenue stream, there is a stakeholder relationship between your organization and its suppliers.

The goal is to engage your suppliers in such a way as to make them want to provide you with the best products/service and customer service.

I have found that when you communicate your organization’s compelling Vision to your key suppliers they will respond positively to big requests and sacrifices. This is because they can see how meeting your needs in more than just an average way will in turn enable them to achieve their goals.

Sharing your compelling Vision for how your company can allow them to achieve their goals will entice them to go the second mile for you because they can see how doing this will ultimately enable them to grow faster and be more profitable. Wal-Mart regularly does this with their suppliers and that is why its suppliers go the extra mile to meet Wal-Mart’s needs.

Supportive to Society

Small Business PlanningThe Vision for your organization should demonstrate how your company is now and will make the society in which it operates and the world in general a better place.

A company should not only want to achieve its internal goals, it must figure out and then execute the plan for how it will positively impact society. This includes determining and stating the tangible ways it will strengthen the society in which it exists.

Because of their size, the area of an organization being Supportive to Society is more important to larger companies because of their public profile and the need to be a “good corporate citizen”.

It is important to note that a significant part of being Supportive to Society is how well a company meets its customer’s needs and takes care of its employees. So the first two ingredients of a compelling Vision also have a key impact in this area.

If you need assistance with how to develop and implement a “compelling” Vision that addresses all five audiences of a Vision for your organization, please contact us using the below information so we can show you how to make this a reality for your company.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy™ and FastTrak Innovation Program™ methodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220                                             

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

December 2016 Newsletter – The Three Keys to Building Your Team’s Morale

The Three Keys to Building Your Team’s Morale

According to a recent Gallup report, How Millennials Want to Work and Live, almost two-thirds of millennial workers say they are not fully engaged with their employer’s mission. This sentiment is reflected the overall workforce as well.

A key to someone embracing a company’s overall purpose is the effective communication of an organization’s goals to team members and the related encouragement a person receives from management and leadership as they pursue the entity’s goals.

Penn State

Over the past three years and particularly during the 2016 College Football season I have been struck by how Penn State’s Head Coach, James Franklin modeled effective communication and encouragement to his team. Coach Franklin (BTW, I am not a Penn State Alumni and I am impartial regards to his team – but have only observed his remarkable leadership style) has had a dramatic impact on Penn State’s football program in that they just achieved a Big 10 Championship and a berth in the Rose Bowl – in only the three years since he arrived.

What is particularly noticeable about his leadership is how focused and under control he is during interviews, but how enthusiastic and congratulatory he is with his players on the sideline when they do something admirable.

So how does this apply to your organization?

As you lead your company, keep in mind one of a leader’s chief roles is encourage their personnel and be the cheerleader who makes their employees feel good about their efforts to achieve the goals and Vision of their business. This results in building high company morale. I would like to look at thee aspects of this.

I. Celebrating Successes

One of the most important aspects of encouraging your personnel is recognizing the progress that is being made towards the business’ goals. This is because people Small Business Planning in Atlantaneed to feel that it is worth their while to keep plugging away at the goal in front of them.

Having one-on-one chats, group meetings, and companywide events where the mile markers on the road to your organization’s goals are celebrated is a key to keeping morale high. A wise business owner takes advantage of every opportunity to encourage their employees by celebrating their business’ achievements.

Give Verbal “High-Fives” and “Hugs”

If you see Coach Franklin on the sideline he is regularly “high-fiving” and hugging his players as they come off the field after making a great play – and you can tell his players LOVE this. While giving someone a physical high-five or hug is not appropriate in most companies, alternatively, when was the last verbal “high-five” or “hug” you gave to one of your employees after they did something really great? Regularly doing this will instill within them the importance of their overall effort in making a difference in your Customer’s lives and the world.

A business owner that does not regularly and sincerely encourage their employees is missing a great opportunity to build company morale. The danger of not encouraging your employees is that they will get burned out, jaded, and discouraged which can lead to them not giving their best efforts in pursuit of your business’ goals.

II. Empowering Your Personnel

When viewed in conjunction with the above process of leading and encouraging your employees, the concept of empowering your employees is a very important part of your overall goal to keep morale high. How do you empower your personnel (both employees and contractors)? There are three steps, namely:

  • Developing and sharing a compelling Vision for your company with your personnel
  • Creating the organization that includes the Systems that is required to achieve your Vision
  • Providing the resources (e.g., equipment, Information Technology, personnel…) that are required in order to achieve the Vision for your business

Coach Franklin’s players have reported that they have bought into his Vision for the team and that he is very organized in the execution of his overall program and his detailed game plan. This results in them feeling empowered to great things.

The Secret is Doing All Three Steps

Please be aware that unless you do all three of the above, “empowering” your personnel can backfire. For instance, if you share your Vision to your personnel and create the organization required in order to achieve your Vision, but do not provide the resources that are required in order to achieve your Vision for your business, you will thoroughly frustrate your personnel and debilitate their spirits.

However, if you have properly developed and conveyed a compelling Vision and the related company goals to your personnel and then empower them, you will be amazed how people will respond to various challenges.

III. Abounding Optimism

Small Business PlanningAn integral part of moving your organization toward its Vision is that you as a business owner or leader must be optimistic and must communicate that optimism to your personnel.

If you see an interview with Coach Franklin, you will very quickly notice his optimism. The quiet confidence that he knows where he wants to take his football team and how to get there is unmistakable. And his players positively respond to his approach.

Likewise, if you look at virtually any truly successful organization and the leaders of that company, you will see that great leaders are always optimists. Having started and operated 9 companies I know that being the leader of a company is a daunting task that at times may seem to be overwhelming. But the special thing you as leader of your company bring to the table is your Vision, your dreams and goals for your organization.

However, on a daily basis your employees are on the firing line in your operations and they see all of your business’ warts – up close and personal. This can dispirit them and get them down. Therefore, they are sorely in need of the optimism that comes from you knowing where you want to take your company and how to get there.

If you need assistance with how to put encouragement to work in a practical way in your organization to elevate your team’s morale and performance, please contact us using the below information so we can show you how to make this new year the best ever for your company.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy™ and FastTrak Innovation Program™ methodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220                                             

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

November 2016 Newsletter – “Future Proofing” Your Company for 2017 and Beyond – Part II

“Future Proofing” Your Company for 2017 and Beyond – Part II

We have all been there – you are out of the office using your Smartphone, Tablet or Laptop and you want to print something. But lugging a bulky printer with you is not feasible.

Enter a company named Zuta Labs, which recently introduced new mobile, robotic printer (that ships in early 2017) the size of a baseball which enables people to print anywhere and on any size paper!

They used the concept we introduced in the October Newsletter of “How Ought the World to Work” to develop an ideal solution to printing something when you are out of the office.

They reasoned that printers are essentially a print head running back and forth on a moving piece of paper, so let’s reverse the process. Let’s place a print head on a set of small wheels and let it move across a sheet of paper, thereby allowing a printer to become tiny.

The Initial Four Steps in “Future Proofing” Your Company

Last month we looked at how to “Future Proof” your company for 2017 and beyond by fostering visionary thinking. This involves moving past theSmall Business Planning

constraints of your current operations to embrace a future that is very different from today. We examined four components of this open-ended, re-conceptualizing process:

  1. To start to develop “ideal solutions” you must get inside your customer’s heart and mind to fully understand what your Customer’s needs are and how they sense these needs
  2. Then utilize the concept of “how ought the world to work” for your customer to create ideal solutions for your customer’s need
  3. During this process do not limit your possibility thinking, but start from a totally unconstrained point of view so that you think outside the box
  4. The goal of this process is to generate multiple “ideal solutions” that provide you with an array of options, which may include variants of some ideal solutions

Let us now examine the remaining four steps of “future proofing” your company.

Narrow your ideal solutions to a certain price level or target market

The fifth step is to narrow your ideal solution down to the best solution that can be provided at a certain price level or to a particular market that has pricing constraints. Keep in mind that you are still ignoring your current business in this process and are not taking into account how you currently operate.

Let us look at an example of this narrowing process. Say that you are a mid-priced cruise ship line, and you are completing this re-conceptualizing process. In this step you will evaluate various ideal solutions at a mid-market price level, not a luxury cruise line price level. During the previous steps, you should consider all the ways you could better serve your customer, no matter what the cost, even if a certain idea or option does not fit in your pricing range as a mid-price cruise line. This is because during this step you may be able to modify an idea that is too expensive to provide an improved solution to your current customer within various pricing constraints.

Bear in mind as you are completing this exercise, the absolute best solution you can provide to your customer at a certain price level may change over time with advances in technology or changes in the environment, energy, social, or political arenas affecting your market.

Decide what you are willing to change in your business to provide an improved solution to your customer

Small Business Planning in Atlanta, GeorgiaThe next step involves coming back to the real world and considering where your organization is currently at, and starting to visualize how your business could provide this ideal solution. This stage requires you to look at the personality of your company and its available resources in the context of being able to produce and deliver this ideal or perfect solution. This step also requires you to assess how willing you are to possibly change your entire company philosophy, business model, and operations to be the source of an ideal solution to your customer’s need.

The above process of envisioning, consideration, analysis, and deliberation should lead you to make decisions about how far you are willing to go in the process of creating an ideal solution to your customers’ needs. This phase automatically yields a continuum of options that are available to you as a business owner. You could choose to make the commitment to totally transform your business to be the provider of the ideal solution for your customer (which may also require you to transform your Delivery Channel). Alternatively, you could choose to do nothing at all. Or you could choose to do something in between. Included in this continuum of options are various incremental approaches to moving your current solution toward the ideal solution.

Develop the systems to deliver the improved solution

The seventh step involves determining what systems would need to be changed within your company to deliver the improved solution to your customer. This analysis requires you to consider, design, implement, and perfect the methodologies that will be necessary for delivering this new solution to your customer.

To supply this more desirable solution to your customer, you must engineer into your systems the quality and other attributes that your improved product must contain so that your business can produce the product. By concentrating on the optimization of the system that will be used to provide the new ideal product, you will as a consequence perfect both the product and the system that provides it.

Identify other changes you need to make in your business to provide the solution upon which you have decided

The last step in the re-conceptualizing process is to take a step back and consider what other things in your organization you may wish to change in Small Business Planning in Atlanta, Georgiaconjunction with providing an improved solution to your customer. To do this, once you have decided on what improved or ideal solution you will be providing, then re-examine your company’s Critical Success Factors to determine if any of them require updating.

If your re-conceptualizing process results in your entity basically continuing in the same direction as it has been going, then most likely you will not have to revise your Critical Success Factors. However, if you are making any substantial change to the direction of your business as reflected in its Vision, then most likely you will need to evaluate and possibly modify your Critical Success Factors and Strategy components.

Just like Zuta Labs did by developing a mobile, robotic printer which enables people to print anywhere and on any size paper, by using the concept and process of “how ought the world to work” to create ideal solutions for your customer’s need, you will be able to “Future Proof” your company.

If you need assistance with how to use this concept of “how ought the world to work” to transform your organization, please contact us using the below information.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy™ and FastTrak Innovation Program™ methodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

October 2016 Newsletter – “Future Proofing” Your Company for 2017 and Beyond – Part I

“Future Proofing” Your Company for 2017 and Beyond

Recently, industrial heavyweight companies Fujifilm and Hitachi announced plans to incredibly change the future of their respective companies by significantly investing in the area of Stem Cell research and development. These are marked departures from their traditional areas of focus.

In their announcement they said while Stem Cell research and development is a small sector now, it is expected to grow in Japan to $950M by 2020 and to $120B worldwide by 2030. This is a bold move based upon their view of where the world is going and their Vision for how they want their companies to look like in the future.

How does an organization foster such visionary thinking? How can a leader move past the constraints of their current operations to embrace a future that is very different from today? I call this open-ended process, re-conceptualizing a business.

“How Ought the World to Work”

I have found that a great way to jumpstart the re-conceptualizing process is to reflect on or ponder about “how ought the world to work” in the context of Small Business Planning in Atlantathe environment in which your business operates. This involves focusing on your Customer and envisioning the best way they could have their need met (i.e. how ought the world to work from the standpoint of their need?)

At the beginning of your re-conceptualizing process, absolutely do not limit or consider the meeting of your Customer’s needs in the context of how your existing business operates. In fact, it may be helpful to pretend that your business does not even exist! In essence, imagine in a perfect world the best possible way that your Customer’s goals could be met.

One of our clients, a Physician recruitment and Physician office training company, used this unconstrained view of their company to begin the process of re-shaping their organization into an online Portal for all things related to operating a Physician Office practice.

How Would an Ideal World Operate?

This step will require you to expand your thinking and develop your thoughts regarding how an ideal world would operate pertaining to your market and your Customer’s needs being fulfilled. In imagining how ought the world to work or operate, it may be useful to reflect on the “true values” of life, the “truths of life,” the entire concept of excellence, and how excellence would be manifested in your market.

Here are ten innovations from 1995 to 2010 where someone asked – What is the best way that our customers’ needs can be met?

  1. iPod
  2. YouTube
  3. Smart phones
  4. Groupon
  5. Facebook
  6. All-electric cars
  7. Civilian hypersonic aircraft for space tourism
  8. Apps for smart phones
  9. Civilian use of GPS

An Unconstrained Point of View

Small Business Planning in AtlantaTo properly complete the re-conceptualizing process, you must first examine and determine the ideal solution from an unconstrained point of view – you want to think outside the box and not limit your possibility thinking. By thinking about all the various options that could meet your Customer’s needs, you will be able to generate the greatest number of options, possibilities, and alternatives for enabling your Customers to achieve their goals.

While some of these ideas may be unrealistic from a technical standpoint or pricing perspective, the ideas will spawn other ideas, thoughts, and concepts that may be more practical. One way of looking at this step is that it is a uniquely targeted method of brainstorming related to what you can do with your business. The outcome from this uniquely constructed method of brainstorming is then eligible to become your renewed Vision for your business.

Generate Multiple “Ideal Solutions”

Please remember that the above process may not yield just one ideal solution; it may present multiple ideal solutions. In fact, this exercise of looking at how ought the world to work may provide you with an array of options, which may include variants of ideal solutions. At this point in the exercise, do not let your possibility thinking be constrained by costs to deliver or price points in your market; the goal is to develop as many excellent ideal solutions as possible.

An example of this is when one of our clients, a large HVAC company, went through this process they ended up with several very different options for moving forward. They allowed themselves to fully flesh out each one independently and once they had considered the advantages and disadvantages of each one, they choose one that over the past 8 years has generated a 10-fold increase in revenue.

Get Inside Your Customer’s Heart and Mind

Keep in mind that to fully understand what your Customer’s needs are and how they sense their needs, you must get inside their hearts and minds. To Small Business Planning in Atlanta, Georgiafully comprehend your Customer’s needs, you must understand and address their perceived short-term, intermediate, and long-term goals, and the related emotional state that they perceive they want to be in as a result of achieving their goals.

This entire concept of getting inside your Customer’s heart and mind is the foundation of preparing for 2017 and beyond because the world is changing and changing fast and your organization must be ready for these changes.

In next month’s Newsletter, I will cover the remaining four steps of “future proofing” your company by looking at how ought the world to work.

If you need assistance with how to use this concept of “How ought the world to work” to transform your organization, please contact us using the below information.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy™ and FastTrak Innovation Program™ methodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

September 2016 Newsletter – Seizing the Opportunity to Triple Your Revenue

Seizing the Opportunity to Triple Your Revenue

Last month we examined a major force in the business marketplace – the threat of “disruption” and how to overcome it by creating game changing innovations within your company.

This month I would like to look at the flip side, the incredible opportunity being presented to virtually every company or organization in the world.

Unprecedented Middle-Class Growth

According to a number of experts, including Brookings Institution scholar Homi Kharas, the worldwide middle class will increase from 1.8 billion to 4.9 billion people by the year 2030. This increase will mainly occur in Asia and India, however significant middle-class growth will also take place in Central and South America, the southern fringes of Asia, Africa and the Middle East.

According to organizations like the United Nations and the Organization for Economic Co-operation and Development (OECD), currently middle class is defined as someone who earns or spends $10 to $100 per day – depending on the local cost of living.

At that point a person has enough disposable income to purchase consumer items like smart cell phones, microwaves, upscale clothing or consider buying a car.

As the UN suggests, the growth is being driven by industrialization and the globalization of the economy. The industrial revolution of the 19th Century and globalization of the economy in the second half of the 20th Century transformed the economies of much of the world. As this continues, the move from agrarian to industrial societies in other countries will generate income increases that will create enormous groups of middle class consumers.

Why This Matters to You

But what does this mean to you?

It means that there will be consumers everywhere in the world, not just in your current country. Business Small Business Planning in Atlanta, Georgiaopportunities will explode. This explosion in the middle class and development of the transportation and related systems necessary to get goods to them will enable you to sell products worldwide.

For service companies the demand for and infrastructure (i.e. the Internet) required to deliver them will allow you to provide services anywhere on the Earth. The unprecedented opportunity to deliver medical services globally will raise the standard of living and improve the health of much of the world.

Tourism will explode because many more people will have the time and money to see areas outside their local geographies. That is why there has been a recent binge in airlines buying planes – they know this travel explosion is coming.

The bottom line is that the Internet and globalization are changing everything!

As long as trade wars and major disruptions from terrorist attacks can be avoided, the future of the world and growth opportunities this presents for businesses looks very inviting.

Innovation is the Key to World-Wide Growth

So how does a company get across the chasm of threats from disruption to the land of 21st century opportunity? By applying innovation to itself to develop a much larger, even a global footprint.

To do this, closely consider what your organization currently does and then examine how to take advantage of this nearly tripling of the world-wide middle class? That is, how can you tap into consumers across the world? What actions can you take to start selling your products in other countries? Where do you need to begin to become a global services company?

Small Business Planning in Atlanta, GeorgiaAdditionally, how could you go about delivering medical products and services across borders? What steps could you take to avail yourself of the explosion in world-wide tourism and related services occurring? Where could you begin to use the Internet more fully to reach this global market?

At the core of all these opportunities is the need for and call for innovation. Once the above opportunities have been deeply considered, then closely examine your company to determine how you can apply innovation to it to take it to the next level.

Ways to Go Global

Increasingly, there are more and more Federal, State and Regional organizations that can help you expand internationally. Also, many Industry Organizations offer assistance with taking these steps.

Alternatively, instead of taking the actions by yourself, you could partner with another company in your country that is already doing business overseas.

Another tactic to utilize is to contact foreign companies doing business in your geographic area and provide innovative services to them as your customer. Once they are pleased with your products or services, ask them if they could facilitate you doing the same for their operations in other countries.

If you are already operating in foreign lands, use this new-found understanding of the upcoming middle-class growth from 1.8 billion to 4.9 billion people to ignite your commitment to fully embracing the company-wide innovation that will be necessary to avail yourself of this opportunity.

By taking these steps you will be able to grow revenue, attract new customers, and generate more profits.

If you need assistance with how to use innovation to grow your global presence, please contact us so we can show you how to do this by using innovation to transform your organization.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve their goals by using our unique, comprehensive and systematic, innovation, business planning and growth Structure of Success™, Innovation Academy and FastTrak Innovation Programmethodologies. Using the components in these methodologies, each month we examine an aspect of how to transform your business or organization into a true 21st Century operation.

Office phone: (770) 642-4220

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com

June 2016 Newsletter – Four Keys to Creating High Employee Morale and Satisfaction

Four Keys to Creating High Employee Morale and Satisfaction

Recently, during a Q & A session at the end of one of my presentations on Igniting Innovation Within Your Employees a person asked, “How can I improve my employee’s morale and satisfaction?” This is a very good question because having a high level of morale and employee satisfaction may very well determine how motivated and engaged your personnel are. And great employee engagement will yield you happy customers and increased revenue and profits.

A Pet Peeve of Many Business Owners

Over the years I have had countless discussions with business owners regarding the challenge of getting their personnel truly motivated. This is often a pet peeve of many business owners. Obviously, if a business owner or leader is going to achieve their business goals they need satisfied and productive employees. Some company owners feel that if they are paying a fair wage, what more could employees want? Just paying a fair wage is not going to get you the high employee morale and motivation you desire.

Achieving Employee Satisfaction

What is necessary to have satisfied employees with high morale? I won’t try to cover this entire topic in thisSmall Business Planning in Atlanta, Georgia newsletter (on which thousands of books have been written), but I will share with you the most important things that have come up in this area with the 1,200 companies with which we have worked.

First of all, we must separate “motivators” from “non-motivators” in the workplace. Motivators are things that will actually increase an employee’s performance over their normal “base line” on a continuing basis. The presence of motivators puts your staff in the “zone.” The absence of a “motivator” becomes an impediment to having a contented and productive employee. Contrarily, a non-motivator is a “given,” something that is expected as part of the employee-employer relationship. The providing of a non-motivator, such as continued employment, reasonable compensation or fringe benefits merely gets you to the base line.

Let’s examine four motivators.

A Team Atmosphere

Many studies have shown employees want to work in a true collaborative, team environment. This includes getting constructive input, support and encouragement from team members. In settings like this they are more content and productive than in a non-team environment.

A key element of creating a team atmosphere is to communicate and practice the concept “we all depend on each other” and we are all working towards a common and shared goal. Just like the players in football team where there is mutual commitment to the other team members, employees end up feeling bonded to fellow employees and, therefore, to the business that is creating the team environment.

The development of a team environment is the single most influential step in creating motivated and highly satisfied personnel.

Making a Difference in Their Customers’ Lives

Small Business Planning in Atlanta, GeorgiaEmployees find it extremely gratifying to know they are positively impacting their customers’ lives by enabling them achieve the goals related to your product. Environments that share customer testimonials with their staff and tie this to the employees’ actions harvest a high level of morale and satisfaction.

It is critical to celebrate the positive results your workforce is providing to your customers on a regular basis. This should involve sharing both individual and group recognition of the difference your personnel are making in your customer’s lives.

Employee’s Opinions Being Solicited, Valued, and Used

By nature, people want to be able to influence, effect, or change their future in a positive way. When an organization invites employees to provide input on various issues impacting their work environment and your business in general, they appropriately feel this is “my company” because they had a say in its operations.

This sense of quasi ownership causes most people to work harder, go the “extra mile,” and look out for the business’ good. This results in people thinking outside the box to try to make the company better. All of these actions translate into two things: first, employees are more motivated which results in better performance; second, the business performs better.

Your Business Impacting the World in A Positive Way

Various surveys have shown people are happiest when they feel they are part of something bigger than themselves. Most people realize that there is relatively little that they can do on their own to positively impact the world.

If an employee shares a “vision” to impact the world in the same way as their employer, they may even work for an organization for free (e.g., Peace Corps), or at a compensation level that is less than a market level. They will work long, hard hours and be extremely productive because they “believe in” what they are doing—it is more than a job.

Therefore, to harvest this benefit you want consider how your company is making the world a better place and convey this to your personnel. This information should be shared on a periodic basis and in creative and engaging ways.

If you need assistance with creating a positive and motivational work environment please contact us because we can show you how to do this and obtain the high employee morale and satisfaction that will yield you happy customers and increased revenue and profits.

Fountainhead Consulting Group, Inc. is an Innovation and Business Planning firm. During the past 17 years we have shown over 1,200 companies how to achieve the goals for their business by using our unique, comprehensive and systematic business planning and growth methodology, the Structure of Success™ so they can Work Less, Make More and most importantly Have Fun in Their Business. Using our Structure of Success™ methodology each month we examine one of 12 areas of a business or organization.

Office phone: (770) 642-4220

www.FountainheadConsultingGroup.com

George.Horrigan@FountainheadConsultingGroup.com